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Shops Begin the Year With Layoffs
MDC Partners' CP&B and Publicis Groupe's Saatchi & Saatchi, New York, this week let go just under 5% of its staff, while WPP Group's Ogilvy earlier in the month laid off 60 people out of its overall staff of 2,000. What does this mean for the industry?

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The Cup Awards: Fünf deutsche Agenturen siegreich
In Istanbul wurde die Crème de la Crème geehrt: Die besten Kampagnen unter denjenigen, die im Finale der Regionen-Wettbewerbe ADC of Europe, FIAP, Golden Drum (Osteuropa) und Adfest (Asia-Pazifik) dabei waren. Deutsche Kampagnen siegten in sechs Kategorien - zu den Preisträgern zählen Kolle Rebbe/Korefe mit zwei Medaillen, Kempertrautmann, Serviceplan, Jung von Matt und Lukas Lindemann Rosinski mit je einer, weitere drei Agenturen kamen auf die Shotrlist.

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Darth Vader Battles Chris Pratt in Xbox Promo
To promote the new Xbox Kinect Star Wars game, AKQA released a viral video that sees Chris Pratt taking over Obi-Wan Kenobi's role for his epic battle against Darth Vader.

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PETA, Anjelica Huston Go After CareerBuilder for Chimp Ad
Anjelica Huston, writing on behalf of People for the Ethical Treatment of Animals, has fired off a letter to CareerBuilder CEO Matt Ferguson asking the company to cease use of the great apes in advertising

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Twitter to Roll Out More Brand Pages for Advertisers That Have Committed $25K
After unveiling its brand pages last month with a launch group of 21 marketers, Twitter next week will unveil more pages for advertisers that have committed $25,000 to buying products such as promoted tweets and trends.

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Shops Begin the Year With Layoffs
MDC Partners' CP&B and Publicis Groupe's Saatchi & Saatchi, New York, this week let go just under 5% of its staff, while WPP Group's Ogilvy earlier in the month laid off 60 people out of its overall staff of 2,000. What does this mean for the industry?

---

Darth Vader Battles Chris Pratt in Xbox Promo
To promote the new Xbox Kinect Star Wars game, AKQA released a viral video that sees Chris Pratt taking over Obi-Wan Kenobi's role for his epic battle against Darth Vader.

---

PETA, Anjelica Huston Go After CareerBuilder for Chimp Ad
Anjelica Huston, writing on behalf of People for the Ethical Treatment of Animals, has fired off a letter to CareerBuilder CEO Matt Ferguson asking the company to cease use of the great apes in advertising

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Twitter to Roll Out More Brand Pages for Advertisers That Have Committed $25K
After unveiling its brand pages last month with a launch group of 21 marketers, Twitter next week will unveil more pages for advertisers that have committed $25,000 to buying products such as promoted tweets and trends.

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Bertucci's Hires SapientNitro as Part of Overhaul of the Restaurant Brand
"We were looking for an agency that could help us figure out the next generation of customers," Skip Weldon, senior VP-marketing at Bertucci's, told Ad Age.

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